Clear Air Devices presents a strong, sustainable value proposition by leveraging Aqueous Ozone technology as a safe, eco-friendly alternative to chemical cleaners. The focus on balancing people, planet, and profit is clear and aligns well with sustainable marketing principles. However, the company should strengthen its brand awareness and consumer education strategy, since adoption depends on building trust and demonstrating effectiveness compared to traditional products. Expanding digital marketing, clearer eco-labelling, and measurable impact reporting would enhance credibility and market reach.